Lifeline 100 Cycling Apparel

We worked with the company Athlos to produce a line of custom branded Lifeline cycling clothing including jerseys, bib shorts, wind vests and wind shells. We have some items in stock locally for quick delivery, and our Athlos Online Store is open during three order windows as shown below, offering a complete selection of jerseys, bibs, shorts, and other apparel.

Concept proof - Lifeline_100 Version-B_alt

Lifeline 100 Apparel Currently Available from Local Inventory

We have a limited selection of the newly-designed Lifeline 100 jerseys in inventory. The designs are striking and the fabrics soft, lightweight and breathable. All items in inventory are the “Club” fit. Please see the sizing info below.

Jerseys will be available to purchase at packet pickup and during the day on Sunday 10/1. If you order online now, your jersey will be held for you at packet pickup. Or you may pick it up at the Kinder Farm Park Visitor Center on Thursday, 9/28 from 4-7 pm.

Buy Now:

When you check out, be sure to include your name and tell us if you plan to pick up your jersey on Thursday 9/28, Saturday 9/30 or Sunday 10/1 in the Comments section.

Lifeline Men’s Jersey


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Lifeline Women’s Jersey


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Athlos Online Store has closed

The third and final order window for 2023 closed on July 30. Orders placed during this final order window will be shipped in time for delivery before the Lifeline 100 on October 1, 2023.

The store is located at this link:

Collections and Fit

The redesigned jerseys, shorts, and bibs are available in two collections: Squad One – club fit, and Breakaway – race fit. There is also the Elements wind & rain protection gear, which is race fit. The short and bib fit is very consistent across collections.

The Squad One collection is performance delivered with a “Club” fit. This provides a generous comfortable fit.

The Athlos Breakaway collection is a “Pro” fit, laying closer to the body, while with a level of comfort. Breakaway also has upgraded materials and finishes. If you are used to club fit jerseys you may want to consider ordering one size larger than usual. Please see our sizing resources below.

The Athlos Elements collection is a “race fit” staying close to the body to protect you from the elements.

Sizing Chart and Checking Fit

For any questions about sizing please contact Athlos customer service staff at 888-994-9974, or via email at

Another option: To check fit, visit a Bike Doctor location – their stores stock Athlos products.

The sizing chart is linked on the store page:

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